Pepsi's New Logo & Visual Identity Represent its 'Unapologetic


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PURCHASE, N.Y., March 28, 2023 /PRNewswire/ -- Pepsi, the iconic global brand, is unveiling a new logo and visual identity system, the first update of the iconic Pepsi globe logo in 14 years.


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30 Mar 2023 PepsiCo rebrands Pepsi with a new logo for the first time in 14 years Pepsi, a brand of Purchase, N.Y.-based PepsiCo, unveiled a new logo and visual identity system, the first update of the iconic Pepsi globe logo in 14 years.


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The new Pepsi logo and visual identity will debut this fall in North America, followed by a global rollout in 2024. To stay updated on the latest news around Pepsi, fans can follow Pepsi on.


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The Pepsi new logo is set to debut in North America in the autumn of 2023 in a ceremony organized to celebrate the 125th anniversary of the company. The global rollout will be in 2024, promising to refresh the iconic brand's image while staying relevant in the ever-evolving marketplace.


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The new design showcases a bold typeface, signature pulse and an updated color palette. Pepsi has unveiled a new logo and visual identity system, the first update of the iconic Pepsi globe logo in 14 years. Pepsi will roll out the new look in North America this fall in time for the brand's 125th anniversary, and globally in 2024.


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Pepsi has a new logo By Danielle Wiener-Bronner, CNN 4 minute read Updated 11:22 AM EDT, Tue March 28, 2023 Link Copied! Video Ad Feedback Would you try this Peeps-flavored Pepsi? See how.


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1:23 Pepsi is updating the soft drink's logo ahead of its 125th anniversary - while paying tribute to the pop in the brand's classic labeling. The new logo, which replaces one used since.


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Pepsi is unveiling a complete rebrand in March, with new pack designs for all formats rolling out across grocery, wholesale and convenience. The rebrand will create a consistent identity across the Pepsi MAX, diet, regular and flavoured cola ranges, with new packaging visuals, in-store materials and displays.


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The new logo "borrows equity" from the brand's 125-year history and draws inspiration from the logos of 60s, 80s and 90s. The most significant update is that the 'Pepsi' wordmark once again sits right in the midst of the yin-yang globe—exactly how it was for children of the '80s and '90s. It also features a bold new colour palette.


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Sami Quadri | Nuray Bulbul March 29, 2023 Pepsi has shared its first significant rebrand in 14 years, drawing on its 1990s branding, to mark the brand's 125th anniversary. The new design will.


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The rebrand aligns with Pepsi's Thirsty for More campaign, highlighting the drink giant's commitment to showcase how the taste of its drinks "fuels moments of enjoyment".. Britvic retail commercial director GB Ben Parker said: "The rebrand reflects Pepsi's challenger mindset and drive to push culture forward whilst remaining iconic and timeless, with a new logo and visual identity.


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"The rebrand reflects Pepsi's challenger mindset and drive to push culture forward whilst remaining iconic and timeless, with a new logo and visual identity that borrows equity from its past and incorporates modern elements to create a look that is unapologetically current and undeniably Pepsi," explained Ben Parker, Britvic Retail Commercial Director in Great Britain.


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The Pepsi Globe is the logo for Pepsi, named for the red, white, and blue design in a sphere -like shape. It is one of the most recognizable logos in the world. [1] History


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The new logo draws on the brand's history As part of the redesign, the word Pepsi was placed back in the centre of the globe and written in a custom, capitalised font. The in-house PepsiCo.


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News Pepsi has a brand-new logo — see the pics Pepsi will roll out the new look in North America starting this fall. Pepsi's new design system includes a new can silhouette. PEPSI.


Pepsi's New Logo & Visual Identity Represent its 'Unapologetic

Pepsi new logo Pepsi has unveiled a new logo and visual identity system, the first update of the Pepsi globe logo in 14 years. Pepsi will roll out the new look in North America this fall and.